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185 Rosslyn Street, West Melbourne VIC 3003



On the doorstep of the world’s most liveable city, West Melbourne is on the edge of the Melbourne CBD, just north of Docklands and alongside Queen Victoria Market. With rapid urban renewal and close proximity to everything you love about Melbourne, there is a sense of community in this inconspicuous suburb.


West End is destined to become the ultimate place to live in, with quality residences and amenity above a vibrant public realm. Curating a truly Melbourne retail offer and urban dining experience, West End will comprise of four residential towers, a new concept ultra urban 5-star Adina Hotel, F&B establishments, a day spa, a full-line supermarket, a medical centre, a gymnasium and abundant car parks for both residents and retail customers. A new destination for Melbourne,

 it will be loved by local residents and visitors from near and far.


West End is a showcase of resort-style living with interiors and public spaces created by some of Australia’s most acclaimed architects and interior designers. All eyes will be on West End, a new focal point for the local and wider community.


West End is the future of seamless integrated living. With WE/life technology, connect to your building manager, security, amenity and services on your WE/life apartment tablet or smartphone app. Enjoy access to your home from anywhere in the world, including video intercom and 24/7 live security footage.


West End brought together Australia’s most celebrated architects and designers to create a residential development like never before. An eclectic mix of quality apartments, each team delivered a distinctive identity and vision, creating a tapestry of ideas that truly defined the precinct's character.